Aside from owning several article directories, I am also an end user of it as I see it as one powerful and affordable technique for promoting your site. I have compiled several reasons on why you should submit to an article directory:

• Article Directories Are Free. Almost 99% of article directories are free, only a small percentage asks for payment mostly those with specific niche.
• Backlinks And More Backlinks. With every article you submit, you are always allowed to include 2-3 links in your resources page. Aside from that, there’s a few article directory that allows html in the body of the article to give you additional links.
• Free Promotion. Article sites serves as circulation center for contents. You submit and others reprint it to their sites giving your writings a bigger audience so you should always grab the opportunity, write something sensible enough to gain interest.
• No Expirations. Once you submit, it sticks as long as the article directory stays alive and even continue to spread as others reprint your article. Unlike buying links for months or years.

There are still some other reasons like giving your business a personality or style but the ones I’ve mentioned above seems to be the top among others.

By the way, if you’re looking for a faster way of submitting your article, you can try digiXMAS Article Submitter wherein you can submit to 500 directories within 15 minutes.